Email Design Best Practices

Your email design sets your outreach apart from the dozens of other emails your prospects are getting every day. Some companies over-design their cold outreach so that it looks like all the other colorful, branded emails everyone gets. But emails that look like personal messages actually see better performance metrics than these over-polished designs.

The Most Common Prospecting Mistakes

Good prospecting can be the difference between blowing past your numbers and not making a profit. It’s the foundation that sales and marketing teams use to build up the rest of their go-to-market motion. Unfortunately, many organizations are plagued by poor prospecting without even realizing the core issue they face. By prospecting, sales and marketing […]

0:00
0:00