Bundle Exploded

Bundle is an employee experience platform that promotes wellness, team building, professional development, and personal support sessions and events. Its clients include Pinterest, Hershey, and Airtable. It empowers other organizations’ employees by helping them improve their performance, well-being, and connections with others.

How Bundle Exploded Growth with Salaria

Before working with Salaria, Bundle relied on inefficient lead generation that wasted sales reps’ time and failed to generate meetings. Now, their account executives’ calendars are full of meetings with interested key decision-makers at companies that match Bundle’s ideal customer profile perfectly.

The Challenge

Bundle had a great team of salespeople, but they couldn’t use their time well. Their schedules were full of time-consuming cold calls so they could book meetings without a dedicated SDR team. They tried using an in-house SDR, but their cold outreach had close to a 0% conversion rate into revenue. After trying another external lead generation team, Bundle was still dissatisfied with their results. That’s when they decided to see what Salaria could offer.

Salaria’s Solution

It only took two Salaria-generated meetings for Bundle’s leadership team to see Salaria’s value. Within that first month, Bundle was already getting meetings with interested key decision-makers across a variety of industries. Soon, that stabilized into more than 17 meetings per month with just one dedicated SDR seat from Salaria.

After this ramp-up period, “something clicked,” says Bundle’s Chief of Staff Jordan Smith. “All of a sudden, we were getting a very big influx of leads every day.” It wasn’t long until Bundle decided to expand their partnership with Salaria.

Now Bundle has scaled up to three seats, and they’ve seen consistent growth along every relevant metric. Every time they add a seat with Salaria, they notice a near-immediate boost in meetings for their sales reps. Their reps’ calendars are filled with demos for people with buying power at industry-leading organizations.


Bundle has seen consistent growth from the meetings Salaria’s sales development team books for them. That’s because Salaria is getting meetings with leads in the right positions at the right companies.

In recent months, Bundle has averaged 50 meetings a month from the Salaria team. The majority of these meetings have been with leads at the C-suite and director level. In just a single week, Bundle is booking more meetings than they used to get in a month.

Google Reviews

Nick Lassor
Nick Lassor
Salaria has been a game changer for us! We have tried various companies and internal processes to manage a rather difficult lead gen process and they have performed way better than we expected. They adapt to our feedback. They provide clear information. They are always looking for ways to improve. If you are on the fence, just pull the trigger. Salaria will do everything they say and more!
Jason Gonos
Jason Gonos
Great company and great people. I am super impressed with our director of account management LP and his team. I have been with them for about 4 months and just signed for a 6 month extension. I have been getting TOO MANY HIGH QUALITY LEADS to manage and am now forced to build out my sales team because of Salaria :) Highly recommended. The cost will pay for itseld quickly.
James Hoover
James Hoover
Salaria has been a huge boost to our lead generation efforts. They are able to create meetings with high level executives who are vetted properly. Great company to work with.
Nilesh Surana
Nilesh Surana
We started working with Salaria about 10 months ago and they have been able to generate about 60-70 meetings of which 4 deals have closed. I was a bit skeptical before deciding to work with them because I didn’t know if we could effectively outsource part of our sales development strategy. I’ve been pleasantly surprised by how well things have gone. We’ve also seen an improvement in conversion rates across the whole team because we started using a lot of the scripts and templates Salaria was using. I have to admit that they've been impressive with how helpful they’ve been from a strategy perspective. Highly recommend these guys!
Ken F
Ken F
Salaria did an amazing job helping us build up our pipeline right after we launched in the USA a year ago. They’ve absolutely surpassed our expectations and have consistently improved performance over time. We’ve been working with Elizabeth and she has been instrumental in helping us craft a strategy that improves conversion for all of our reps. It took us about a month or so to get ramped up but once we were up and running, I was surprised by how fast they delivered results. I believe they book their first meeting for us within a week of starting. We’ve had to change things up from time to time to keep us on track but Elizabeth and the Salaria team have been great all along the way.

Frequently Asked Questions

1. Our product is very complicated, how can I expect your team to pitch it?

Our clients span a variety of industries/verticals and many of them sell complicated products and services. Several of our team members are dedicated to your account and receive consistent training on your account so they get up to speed very quickly. Our goal is not to be experts on your product or service, only to make sure we are putting the experts on your team in front of qualified leads so you have more opportunities to close deals.

2. How does onboarding work?

Onboarding is 4-5 business days. It only takes an hour each day, so it doesn’t take up much of your time. During onboarding we will collaborate with you to craft your digital messaging through email and LinkedIn in addition to your cold call scripts, value prop, objection handling, etc. We will also put the initial rules and parameters in place for our prospecting of leads and the outbound channels.

3. Do we provide you the leads or do you find the leads for us?

If you have an existing list of leads we can start outreach with those leads and build on top of that list each day. If you don’t have any list, we can build out a new list from scratch based on the prospecting parameters we put in place with you during onboarding. We have all the necessary databases and resources to build out highly targeted lead lists.

4. How do I know your team is doing what they say they are doing?

We provide full transparency to all of our clients. You will receive daily, weekly, and monthly reports with all of the metrics and KPIs most important to you. We also give you access to a real-time data dashboard that will show more in depth data for your account so you don’t have to wait on any of the reports to analyze our performance.

5. How long does it take to ramp up?

Generally, our team starts ramping up pretty quickly because after onboarding we jump right into high-volume outreach through all of the outbound channels. Many of our clients have meetings booked during the first week of outreach. Most accounts are fully ramped up by 2-3 months.


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